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Why Do You Need a Website, I already have a Facebook page?

A lot of small business owners have this question in mind. Anyone who has been in digital marketing, social media or website design gets this lot. Basically, why we used the term, “small business” is because, when GROWING a business, social credibility plays a vital role. Having a website is one of the vital sources of social credibility. There are a lot of other things as well that come with a good website. So, stick around till the end of this list if you are interested in reaching a targeted audience. For the rest of you! Please come back next year when you see your competition flourishing with the help of their business website.


Why Do You Need a Website?

The simple answer is websites can help you generate business, sales, leads and also increase your brand value. It helps in terms of increasing credibility in front of customers and helps businesses showcase their services to the targeted audience.

Your business can shut down for the day at 6 PM with no one taking phone calls. However, your website will be live 24/7 365 days a year promoting your business and introducing your services to potential clients.

Top 5 Reasons to Have a Business Website

40% of consumers don’t trust a business without online presence! With so much information at our fingertips, in most cases people don’t find businesses without a website credible enough to trust.

Website increases revenue and ROI

You will find thousands or more future customers on a search-engine-optimized platform without a large investment.

It will enable you to hit a larger audience, to advertise your services or goods. The quality of the website often affects the customers trust and decision making process. This is not a place you want to cut corners.

Website adds credibility to the businesses

If you want to show your customers that you take the business seriously, then it is best to invest in a professional website. In an era where more than 50% of mobile users identify a new business or commodity by browsing on their smartphones, it will hurt your reputation by not having a website. According to a survey, 75% of internet consumers admit to judging an organization based on their website design. In the end, people may invest in a business they can trust, and the website is often your first impression.

A good website can win against big brands on search results

Are you aware that a website offers you a decent opportunity to contend with the giants in your industry? Designing an optimized website gives you an opportunity to reach millions of people you had no opportunity to reach in years past.  Optimized use of keywords will improve the traffic to your website and affect your customer path, which normally starts with analysis, feedback, and reviews that we call SEO. 

Showcase your offers and discounts

It's worth mentioning again that your target audience’s first contact with your brand is your website or lack thereof, first impressions are VITAL. Having a well built website gives you direct control of your first impression. You will have the ability to highlight your promotions, and relay your message clearly and effectively. By leveraging the power of your website you can also answer lots of common questions in turn freeing up you and your staff to complete other task. 

All your competitors already have a website

This might sound awkward, but it makes a great deal of sense. You are not in your business alone. Lots of businesses now offer the same goods and services you are offering, and most of them will have their own websites. Surveys repeatedly show that consumers agree that in the information age they EXPECT a reputable business to have a website. Don't be left behind.

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